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“Innovate to Survive:” MAYA’s McManus on why now is the time to design

The Wall Street Journal’s MarketWatch talks to Mick McManus, CEO of design consultancy/tech research lab MAYA, about how to “Innovate to survive.” McManus’ central point is that the economy should bounce back within two years, and given most companies’ two-year product cycle, now is the time to invest in design.

VIA: Core77.com

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This entry was posted on Tuesday, March 31st, 2009 at 9:20 PM and is filed under Article, Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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